Lapse
Lapse arrived at a cultural moment when people were craving authenticity in how they share photos.
We built the iOS product from conception through public launch, helping the founders articulate a vision that felt both nostalgic and radical.
Following our work on the original iOS launch, Lapse reached #1 in the UK and US App Store charts in 2023. In February 2024, the company announced a $30M Series A and reported 100 million photos captured each month.
- Category
- Consumer Brand
- Industry
- Media & Entertainment
- Timeline
- 2021–22
- Services
- iOS
- UI/UX
#1
UK and US App Store
Following our work on the original iOS launch, Lapse reached the top of both charts in 2023.
100M
Monthly photos by February 2024
We brought Lapse’s original iOS app from concept to launch. By February 2024, the platform had grown to 100 million photos captured every month.
$30M
Series A announced in 2024
Lapse’s February 2024 round was co-led by Greylock and DST Global Partners, a later milestone after our 2021–22 product work.
